Snap, Inc. Stocks Plummet $1.3 Billion After Kylie Jenner Leaves App

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Snap, Inc. (SNAP) stocks closed down 6% Thursday after a tweet from Kylie Jenner, suggested she no longer uses the titular app, went viral.

The percentage drop decreased Snap’s market value by $1.3 billion dollars.

This drop comes after a noticeable rollercoaster of market value in Snap after the newest update left users of the app unhappy and crying for a revert to the previous user interface.

“Sooo does anyone else not open Snapchat anymore? Or is it just me… ugh this is so sad.”

The tweet by Jenner suggested that she didn’t use the app anymore because of the new interface changes, something that caused over 1.2 million users to petition against.

In a second tweet, Jenner comments that Snapchat is still her first love.

Snapchat is set to release an update that will make the app easier to use by using tabs in the Discover and Friends portions of the app.

Snap closed out at 4.65 percent with market price valuing at 18.00 after hours on Friday.

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Facebook Announces Pilot For Game Streaming

In an announcement, Facebook announced the pilot of a game streaming service aimed at allowing a more diverse group of streamers to thrive and be successful.

The announcement states that Facebook has listened to gamers, noticing upticks in views for their live video platform, especially for gamers.

Facebook aims to create a more thriving network of game streamers, helping them gain a their moment in the spotlight by helping with discovery and distribution across their multiple social platforms, including Occulus, as well as providing the opportunity for streamers of every level to be successful.

The Twitch competitor will allow gamers to stream in 1080p/60fps but Facebook has stated that they are committed to adding new features based on input from content creators.

Although more popular gamers have made a home on Facebook using their live platform, the new game streaming program will allow for a greater number of streamers with added tools and education for streamers of all levels.

The pilot kicked off on January 27, and interested streamers can sign up for the pilot program here.